Marks and Spencer Empowers Business Analysts with Spotfire

Retail giant Marks and Spencer wanted to empower its business analysts to learn
more about the business and use that knowledge for better decision-making. “We
wanted to further improve the productivity of the organization, with a particular
focus on IT,” says Keith Goldthorpe, information architecture lead. “That included
optimizing the number of people working on projects and improving the speed at
which we could deliver solutions.”


M&S started looking for a solution that would supply self-service data access
and empower employees to confidently use data to answer key business
questions without IT support

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