Machine Learning: The New Proving Ground for Competitive Advantage

The business world’s focus on machine
learning (ML) may seem like an overnight
development, but the buzz around
this technology has been steadily growing
since the early days of big data.


ML is beginning to deliver on the potential
created by big data and analytics by
turning raw data into useful, predictive
tools for business. Innovation-minded
business leaders are embracing ML as
“the next big thing” and have already
crafted ML strategies and initiatives
that promise real benefits and return
on investment (ROI).


The survey sought to reveal where
organizations stand in terms of adopting
ML strategies. Respondents included
current ML strategists, representatives
from companies planning to execute ML
initiatives in the next months or years,
and those with no ML plans for the
foreseeable future.

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